Looking for remote TikTok specialist jobs? You’re in the right place. The explosion of TikTok and Instagram Reels has created a massive demand for skilled video creators, and companies are hiring now.
TikTok reached 1 billion monthly active users faster than any social platform in history, while Instagram Reels now accounts for over 20% of time spent on the app. For brands, this isn’t just a trend—it’s where their audiences are spending the majority of their attention.
This seismic shift has created one of the hottest new roles in digital marketing: the remote TikTok specialist (also called Reels specialist, short-form video creator, or social video strategist). Companies across every industry—from beauty brands to SaaS startups—are desperately searching for talented creators who can turn 15-second videos into viral moments that drive real business results.
If you have video editing skills, understand platform algorithms, and can spot trends before they explode, you’re sitting on an incredibly valuable skill set. The demand for TikTok marketing jobs from home has skyrocketed, with salaries for experienced specialists ranging from $50,000 to $85,000+ for full-time roles, plus lucrative freelance opportunities.
This guide provides a curated list of specific companies actively hiring for short form video editor jobs remote, organized by industry. We’ll show you exactly where to look, what these companies value, and how to position yourself as the specialist they need.
What Does a Remote TikTok/Reels Specialist Actually Do?
Before diving into the companies, let’s clarify what this role actually involves. While job titles vary (“TikTok Creator,” “Reels Specialist,” “Social Video Editor”), the core responsibilities are remarkably consistent:
Trend Monitoring & Analysis: Stay constantly plugged into what’s happening on TikTok and Reels. Identify emerging trends, viral audio clips, popular effects, and content formats before they hit mainstream. Understand why certain videos perform well and how to adapt trends to fit brand identity.
Video Creation & Editing: Shoot, edit, and produce engaging short-form videos that stop the scroll. This includes scripting hooks, filming content (sometimes yourself, sometimes directing others), editing in apps like CapCut or Adobe Premiere Pro, adding captions and effects, and optimizing for each platform’s specifications.
Copywriting & Storytelling: Craft compelling captions, hooks (the critical first 1-3 seconds), and calls-to-action that drive engagement. Understand how to tell complete stories in 15-60 seconds that resonate emotionally with target audiences.
Community Engagement: Respond to comments, engage with other creators’ content, participate in challenges, and build authentic relationships with the brand’s community. Short-form video success requires active participation, not just broadcasting.
Performance Analytics: Track what’s working by analyzing views, completion rates, shares, saves, and follower growth. Use data to refine strategy and double down on successful content types while pivoting away from what underperforms.
Influencer & Creator Outreach: Identify relevant micro-influencers and creators for partnerships, collaborations, or user-generated content campaigns. Build relationships that extend the brand’s reach authentically.
The best specialists don’t just create videos—they understand the psychology of what makes people watch, engage, and share. They combine creativity with strategic thinking and data analysis.
The Skills That Will Get You Hired in This Niche
Remote TikTok specialist jobs require a specific skill set that goes beyond general social media management. Here’s what companies consistently look for:
Video Editing Proficiency: Expertise in CapCut (the most popular mobile editing app for TikTok), Adobe Premiere Pro, Final Cut Pro, or similar tools. You should be able to edit quickly, add effects, sync to music, and create dynamic transitions.
Platform Algorithm Understanding: Deep knowledge of how TikTok’s For You Page algorithm works, what Instagram prioritizes in Reels distribution, and how to optimize content for maximum reach. This includes understanding optimal posting times, hashtag strategies, and engagement tactics.
Copywriting for Short Attention Spans: Ability to write hooks that grab attention in the first second, captions that encourage interaction, and CTAs that drive specific actions—all while maintaining authentic brand voice.
Trend Adaptation Skills: The skill of taking viral trends and adapting them to fit brand personality without feeling forced or inauthentic. This requires creativity and strategic judgment about which trends align with brand values.
On-Camera Comfort (Often Required): Many brands want specialists who can appear in videos themselves, whether speaking directly to camera, participating in trends, or creating lifestyle content. Being camera-friendly is increasingly valuable.
Analytics & Strategic Thinking: Comfort analyzing performance metrics, identifying patterns, and making data-informed decisions about content strategy. Understanding what “good” metrics look like for different content goals.
Fast Production Turnaround: Trends move fast. Companies need specialists who can ideate, create, and publish content quickly while maintaining quality. The ability to produce multiple videos per day is often expected.
For a broader look at all the competencies you’ll need to build a successful career in this field, see the Skills section in our Complete Guide to Becoming a Remote Social Media Manager.
Top Companies Actively Hiring for Short-Form Video Roles
The following companies regularly hire for TikTok specialist jobs, reels specialist jobs, and related short-form video positions. This list is organized by industry to help you target companies that align with your interests and expertise.
Direct-to-Consumer (DTC) Brands
DTC brands were early adopters of TikTok and Reels because these platforms allow them to build authentic relationships directly with consumers. They typically want specialists who understand both the creative and conversion sides of social video.
Glossier – Beauty & Skincare
The cult-favorite beauty brand built its entire business on community-driven marketing and user-generated content. They regularly hire for social video roles focused on creating authentic, relatable content that feels more like recommendations from friends than traditional advertising.
What They Look For: Experience creating “get ready with me” style content, product demonstrations, and community-focused videos.
Careers Page: View Open Roles at Glossier
Gymshark – Fitness Apparel
This UK-based activewear brand has mastered TikTok and Reels with motivational fitness content, athlete partnerships, and trend-driven videos. They value creators who understand fitness culture and can make workout content entertaining.
What They Look For: Fitness industry knowledge, ability to work with influencers, high-energy editing style.
Careers Page: View Open Roles at Gymshark
Liquid Death – Beverage Brand
Known for their edgy, unconventional marketing, Liquid Death has created some of the most viral and memorable brand content on TikTok. They hire creators who can think outside traditional brand guidelines and push creative boundaries.
What They Look For: Bold creative vision, humor, willingness to take risks, understanding of Gen Z culture.
Careers Page: View Open Roles at Liquid Death
Warby Parker – Eyewear & Optical
This direct-to-consumer eyewear brand excels at creating helpful, educational content mixed with entertainment. They look for specialists who can make product content engaging rather than salesy.
What They Look For: Product styling skills, educational content creation, clean visual aesthetic.
Careers Page: View Open Roles at Warby Parker
Media Companies & Creative Agencies
Media companies and agencies need specialists who can create content at scale across multiple client brands while staying ahead of trends. These roles often offer exposure to diverse industries and fast-paced environments.
VaynerMedia – Digital Agency
Gary Vaynerchuk’s agency is obsessed with social media trends and creates content for major brands. They hire specialists who live and breathe social platforms and can translate trends into client success.
What They Look For: Deep platform expertise, ability to work on multiple brands simultaneously, trend forecasting skills.
Careers Page: View Open Roles at VaynerMedia
Gallery Media Group – Digital Publishing
Parent company of PureWow, ONE37pm, and other digital publications, Gallery Media Group creates massive amounts of social video content across lifestyle, culture, and entertainment verticals.
What They Look For: Publishing/editorial background, ability to create content at scale, understanding of lifestyle content.
Careers Page: View Open Roles at Gallery Media Group
Obvious Ventures / Other VC Firms – Investment & Portfolio Support
Forward-thinking venture capital firms hire social media specialists to help their portfolio companies build TikTok and Reels presence. These roles offer variety and strategic exposure.
What They Look For: Versatility across industries, strategic advisory skills, startup mentality.
Careers Page: Search individual VC firm career pages for “Social Media” or “Marketing” roles
IMGN Media – Social-First Media Company
Acquired by Warner Music Group, this company specializes in creating viral social content and managing influencer talent. They are always looking for creators who have a proven track record of creating shareable content and a deep understanding of internet culture.
What They Look For:Â Proven track record of viral content, understanding of internet culture, fast execution.
Careers Page:Â View Open Roles at Warner Music Group
Tech & SaaS Companies
Tech companies have discovered that TikTok and Reels are effective for product education, thought leadership, and humanizing their brands. They typically offer competitive salaries and strong benefits.
Shopify – E-commerce Platform
Shopify creates educational content helping entrepreneurs build businesses, plus showcases merchant success stories. They value creators who can make business content entertaining and accessible.
What They Look For: E-commerce knowledge, entrepreneurial mindset, ability to simplify complex topics.
Careers Page: View Open Roles at Shopify
Notion – Productivity Software
Notion has built a cult following partly through creative social media content showing use cases, productivity tips, and community features. They want specialists who understand productivity culture.
What They Look For: Product knowledge, tutorial creation skills, understanding of productivity/student communities.
Careers Page: View Open Roles at Notion
Canva – Design Platform
As a design tool, Canva values highly visual social content. They hire creators who can demonstrate the product while creating aspirational, inspiring content.
What They Look For: Design sensibility, tutorial expertise, understanding of creator economy.
Careers Page: View Open Roles at Canva
HubSpot – Marketing Software
HubSpot creates educational marketing content and has invested heavily in short-form video to reach younger marketers. They look for specialists who can make B2B marketing content engaging.
What They Look For: Marketing knowledge, B2B content experience, educational content creation.
Careers Page: View Open Roles at HubSpot
Mobile Apps & Gaming Companies
Apps and gaming companies rely heavily on viral video for user acquisition. These roles often involve high-volume content creation and performance marketing focus.
Duolingo – Language Learning App
Duolingo’s TikTok account (featuring their mascot doing absurd, hilarious videos) is legendary. They’ve proven that even education brands can go viral with the right creative approach.
What They Look For: Comedic sensibility, character-driven content creation, fearlessness in trying unconventional ideas.
Careers Page: View Open Roles at Duolingo
Discord – Communication Platform
Discord targets Gen Z and younger millennials heavily invested in internet culture. They need creators who genuinely understand these communities.
What They Look For: Deep understanding of gaming/creator culture, community-focused content, authenticity.
Careers Page: View Open Roles at Discord
Headspace – Meditation & Wellness App
Headspace creates calming, helpful content around mental health and mindfulness. They look for creators who can make wellness content feel accessible rather than intimidating.
What They Look For: Wellness industry knowledge, calming aesthetic, empathetic storytelling.
Careers Page: View Open Roles at Headspace
Bumble – Dating & Networking App
Bumble regularly creates relatable content about dating, relationships, and friendship. They want specialists who understand their audience’s experiences and can create content that feels conversational.
What They Look For: Understanding of dating culture, relationship-focused storytelling, inclusivity.
Careers Page: View Open Roles at Bumble
Where Else to Look for Remote TikTok & Reels Jobs
Beyond directly applying to companies, several platforms and strategies can help you find companies hiring social media video creators:
Specialized Job Boards:
- We Work Remotely and Remote.co: Filter for “Marketing” and search “video,” “TikTok,” or “content creator”
- AngelList: Excellent for startup roles; many fast-growing companies need video specialists
- The Muse: Features creative roles with company culture insights
- Mediabistro: Focuses on media, marketing, and creative positions
Freelance & Creator Platforms:
- Upwork: Search for “TikTok specialist” or “Reels editor”—many companies test freelancers before hiring full-time
- Fiverr: Create a gig offering TikTok/Reels creation services
- Contra: A portfolio platform for independent creatives with built-in job opportunities
- YunoJuno: Freelance platform popular with agencies and brands
LinkedIn Search Strategy:
Use Boolean search to find roles that might not explicitly say “TikTok” but need these skills:
- Search: “social media AND (video OR creator OR TikTok OR Reels) AND remote”
- Follow hashtags: #TikTokJobs #SocialMediaJobs #RemoteMarketing
- Set up job alerts with your specific criteria
- Engage with content from companies you admire to get on their radar
Creative Communities:
- Backstage: Originally for actors, now includes content creator roles
- Mandy: Lists media production jobs including social video
- ProductionHUB: For video production and editing roles
- Join TikTok and Instagram creator communities where job opportunities are often shared
Direct Outreach Strategy:
Don’t wait for postings. Many companies need help but haven’t created formal job listings yet:
- Identify brands in your niche with weak TikTok/Reels presence
- Create a quick audit (2-3 slides) showing opportunities
- Send to their marketing director via LinkedIn with your portfolio
- Offer a paid trial project to demonstrate value
This proactive approach can uncover opportunities before they’re publicly advertised and positions you as a problem-solver rather than just an applicant.
Your Short-Form Video Career Starts Now
The explosion of TikTok and Instagram Reels has created unprecedented opportunities for creative professionals with video skills. Remote TikTok specialist jobs offer competitive compensation, creative fulfillment, and the flexibility to work from anywhere—all while riding one of the biggest waves in digital marketing.
The companies listed in this guide represent just the beginning. Hundreds of brands across every industry are recognizing that short-form video isn’t optional anymore—it’s essential. They need specialists who can help them connect with audiences in authentic, entertaining ways that drive real business results.
Your next steps:
- Bookmark the career pages listed above and check them weekly for new postings
- Build or refine your portfolio with 5-7 strong video examples demonstrating diverse styles and strategic thinking
- Optimize your LinkedIn profile highlighting video editing skills, platform expertise, and any viral content you’ve created
- Apply strategically to 10-15 roles that align with your interests and experience level
- Consider freelancing as a way to build experience and client relationships that can lead to full-time roles
The demand for talented short-form video specialists far exceeds the supply. If you can combine creativity with strategic thinking and data analysis, you’re exactly who companies are searching for. Use this guide to target your search, apply with confidence, and land the remote social media video job you’ve been dreaming of.
Start exploring those career pages today—your perfect TikTok marketing job from home could be just one application away.
Best Companies for Remote TikTok & Reels Jobs
Glossier
A cult-favorite beauty brand seeking creators for authentic, community-focused video content like 'get ready with me' routines and product demonstrations.
Glossier is an excellent choice for creators who excel at building authentic community and producing relatable, user-centric video content in the beauty space.
Editor’s Rating:
Price: Free
Visit Website
Gymshark
A leading fitness apparel brand known for its high-energy, trend-driven TikTok and Reels content, ideal for creators passionate about fitness culture.
Gymshark is a top choice for creators who excel at high-energy, motivational fitness content. They offer a dynamic environment with a strong focus on influencer marketing.
Editor’s Rating:
Price: Free
Visit Website
Liquid Death
An edgy beverage brand known for viral marketing, seeking creators who can push creative boundaries and connect with Gen Z culture.
An opportunity for bold creators to take risks and create unconventional content. They value a strong sense of humor and a deep understanding of Gen Z internet culture.
Editor’s Rating:
Price: Free
Visit Website
Warby Parker
An eyewear brand that excels at creating helpful, educational content mixed with entertainment, making product content engaging rather than salesy.
A great fit for specialists who can blend product styling with educational content. They value a clean visual aesthetic and helpful, engaging storytelling.
Editor’s Rating:
Price: Free
Visit Website
VaynerMedia
A major digital agency that creates social media content for top brands, offering a fast-paced environment for specialists who excel at trend forecasting.
VaynerMedia provides an unparalleled opportunity to work on major brands and stay at the absolute forefront of social media trends. Ideal for versatile creators.
Editor’s Rating:
Price: Free
Visit Website
Gallery Media Group
A digital publisher that creates massive amounts of social video content across lifestyle, culture, and entertainment verticals like PureWow and ONE37pm.
Perfect for creators with an editorial background who can produce high-quality lifestyle content at scale for a variety of digital publications.
Editor’s Rating:
Price: Free
Visit WebsiteShopify
An e-commerce platform that creates educational content for entrepreneurs, valuing creators who can make business topics entertaining and accessible.
An excellent opportunity for specialists with an entrepreneurial mindset who can simplify complex e-commerce topics into engaging video content.
Editor’s Rating:
Price: Free
Visit Website
Notion
A productivity software with a cult following, seeking specialists who understand productivity culture and can create compelling use cases and tutorials.
Notion is a great fit for product-focused creators who can build content for a highly engaged community of productivity and student users.
Editor’s Rating:
Price: Free
Visit Website
Canva
A design platform that values highly visual and educational social content, perfect for creators with a strong design sensibility and tutorial expertise.
Canva offers a highly creative environment for specialists who excel at making educational and aspirational content. A great fit for those with a strong design eye.
Editor’s Rating:
Price: Free
Visit Website
HubSpot
A marketing software company that has invested heavily in short-form video to make B2B marketing topics engaging for a younger audience.
A fantastic opportunity for creators with a marketing background who can translate complex B2B concepts into accessible and entertaining video content.
Editor’s Rating:
Price: Free
Visit Website
Duolingo
A language learning app famous for its legendary, unhinged TikTok presence, offering a unique opportunity for creators with a comedic, character-driven style.
Duolingo is the gold standard for brand personality on TikTok. This is a dream role for fearless, comedy-focused creators who aren't afraid to try unconventional ideas.
Editor’s Rating:
Price: Free
Visit Website
Discord
A communication platform targeting Gen Z and younger millennials, needing creators who genuinely understand gaming, creator, and internet culture.
Success at Discord requires deep, authentic understanding of gaming and internet communities. A great role for creators who are already active participants in these subcultures.
Editor’s Rating:
Price: Free
Visit Website
Headspace
A meditation and wellness app that creates calming, helpful content around mental health. They look for creators who can make wellness content feel accessible.
A role for creators with a passion for mental wellness and empathetic storytelling. They value a calming aesthetic and the ability to make mindfulness content accessible.
Editor’s Rating:
Price: Free
Visit Website
Bumble
A dating and networking app that creates relatable content about relationships and friendship, seeking specialists who understand modern dating culture.
Bumble is ideal for creators who excel at relationship-focused storytelling and can produce inclusive, conversational content that resonates with their audience's experiences.
Editor’s Rating:
Price: Free
Visit Website
IMGN Media
Acquired by Warner Music Group, this company specializes in viral content and influencer talent, operating at the intersection of music and internet culture.
As part of Warner Music Group, IMGN offers a unique opportunity for creators to work on viral content for a major player in the entertainment industry.
Editor’s Rating:
Price: Free
Visit Website
Obvious Ventures
A forward-thinking venture capital firm that hires specialists to support its portfolio companies, offering variety and strategic exposure.
A unique opportunity for versatile creators who enjoy strategic advisory work. This role involves helping a diverse portfolio of startups build their social video presence.
Editor’s Rating:
Price: Free
Visit Website
